Our recent research on the attitudes of California consumers toward Proposition 37 suggests that there are no significant differences in the way high and low income or younger and older households would vote for the Proposition.

FORBES: Who Will Cover the Costs of California's Prop. 37?

The study of 1, 268 affluent and wealthy consumers tracks the attitudes, lifestyles, luxury category spending patterns and financial services participation in this demographic.

FORBES: The Wealthy Are Saving Much More Than They Are Spending

One month doesn't make a trend, of course, but the executive editor of Kelley Blue Book, a vehicle information guide for consumers, thinks buyers' attitudes are changing.

FORBES: High Gas Prices Are Here To Stay

Last week, Consumers Union, the advocacy arm of Consumer Reports, released a report on consumer attitudes to the overuse of antibiotics in agriculture.

FORBES: Connect

And many other farmers (of rape, maize, soyabeans and now potatoes), sensing a shift in consumers' attitudes, are giving up biotech experiments.

ECONOMIST: Canada

And while it is mostly a select group of financial, automotive and insurance firms that have hit consumers hardest with lies, liens and laissez-faire attitudes, the collateral damage in the form of worry and cynicism is affecting all brands in all categories in some way or another.

FORBES: Getting Back To Business As Usual