Customising the car itself will be harder: for instance, body colour is determined early on, when the newly bashed metalwork is sprayed.

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She suggested they "celebrate the beauty of diversity in body shape, skin colour, size and age" instead.

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For the women fortunate enough to have positively identified and laid to rest the body of an exhumed loved one, in so many cases it was by recognising the colour and feeling the knit or weave of the fabric wrapped around the remains.

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