The RealD Format combines left eye and right eye 3D image streams into a single channel for delivery of high-definition progressive or interlaced 3D video using today's Internet or broadcast infrastructure, including existing PCs, HD set-top boxes and DVRs, to any 3D-enabled display type.
Shapiro believes this dual source could be a game-changer for the TV industry, making a "television" channel available to any viewer regardless of the chosen delivery device.
This puts Ann in a good position to meet client demand in terms of variety and delivery, which will lead to better sales through the e-commerce channel.