One example is Stylyt, a collaborative commerce platform that lets consumers play fashion designer.

CNN: Social media bring fashion to the masses

Collaborative commerce company Click Commerce (nasdaq: CKCM - news - people )was also dumped.

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Collaborative commerce company Click Commercewas also dumped.

FORBES: Magazine Article

Indeed, the concept of collaborative e-commerce makes sense only if applications have a common language.

ECONOMIST: High-tech companies

Then, with the advent of the newest trends in e-commerce such as flash sales websites, personal subscriptions, and collaborative consumption, virtual shopping became just as overwhelming and complicated as real life shopping.

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Tihnk about how the e-commerce experience leverages clickstreams, cookies, implicit and explicit personalization and collaborative filtering to drive a personalized experience for the visitor.

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