And think about this: At present ads on Facebook are sold on an either cost-per-thousand or cost-per-click basis.

FORBES

Sponsors paid on a cost-per-click basis instead of the usual cost-per-thousand-visitors.

FORBES: All Eyes on Google

Prices will be based on the cost per thousand viewers and spots will be sold via third-party technology partners.

FORBES: The Importance of Facebook's New Real Time Advertising auctions

The one-to-one link between the peso and the dollar has restored some faith in recent years, removing the thousand-per-cent inflation common before the 1990s, but at the cost of exports which are priced out of their target markets.

BBC: Argentina faces grim economic future