To encourage women to dare to be visible, we have to change how women with opinions and agendas in technology are treated.

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Dare to reach for transformational change -- the kind of change that might come around only once in your lifetime.

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To overcome those problems marketers must ADAPT: Accept change (be flexible), Dare the status quo (have courage), Act continuously (with speed), Participate personally (take ownership), Tear down boundaries (collaborate).

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