"We are very much supportive of the family, the biblical definition of the family unit, " he said.

CNN: STORY HIGHLIGHTS

"We are very much supportive of the family -- the biblical definition of the family unit, " Cathy said.

CNN: STORY HIGHLIGHTS

"We are very much supportive of the family, the biblical definition of the family unit, " Cathy told The Baptist Press in an interview published July 16.

CNN: After D.C. shooting, fingers point over blame

But for many, COO Dan Cathy's recent comment that he supports the "biblical definition of the family unit" has forced their hands, compelling them to publicly choose a side and politicize their eating habits.

CNN: Chicken, with a side of politics

For those living in a galaxy far, far away, here's a brief recap: Star Wars director Lucas has filmed Episode II - Attack of the Clones using six digital high-definition video cameras from Sony Electronics , a unit of Sony (nyse: SNE - news - people ), rather than traditional 35-millimeter film cameras.

FORBES: Star Wars: Attack Of The Drones

"Our fundamental strategy is around broadening the definition of productivity, " says Stephen Elop, president of Microsoft's Business Division, the company's largest unit.

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