TaylorMade has long been the number one driver on the pro tour and has constantly ratcheted up innovation, most memorably with the R Series, which introduced the adjustable face angle so that players could customize the clubs to suit their games in terms of hook and slice.

FORBES: Golf's Hottest Club of 2013 - Now On Sale

But the performance of Hook was one thing to bring a smile to the New Zealander's face, not least that fact that the Ospreys centre is now claiming interception tries rather than throwing them.

BBC: Wales fail to buck losing trend against Boks

His straight-face turns to a smirk as the two are picked off the train by a hook that catches the chains that tie them together.

NPR: Will Disney's New Tonto Be Any Better?

They have to sign a confidentiality agreement, agree not to spill any information before the official product announcement, and delete all "unannounced HP product information, including postings made by participants in the website or forum within 48 hours of the posting" or risk being kicked out of the evangelist program (which means no hook ups on reviews) and face possible legal action by HP.

ENGADGET: HP's buzzkill

But the Lions are hopeful James Hook and Lee Byrne will be passed fit to face Emerging Springboks on Tuesday.

BBC: Lions call for Wasps prop Payne

But while independent record companies face losses from HMV's woes, at least one major label is potentially on the hook for a great deal more.

BBC: Music labels reeling at HMV woes