Journalists get a whiff of it themselves if they are covering conflicts.

CNN: From Our Correspondent: Far Braver Than I

Nice to get a whiff of the secular stuff every once in a while and see that winning stocks can still separate themselves from the hyper-correlation.

FORBES: Meaty With a Chance of Cloud Calls

When programmers and sales managers get a whiff of success, it is cloned in every conceivable way until the audience, once grateful for innovation, tunes out.

WSJ: Limbaugh Is Right on the Fairness Doctrine

"Every time we get a selloff or a whiff of worry, money comes in from the sidelines, " says MFS's Mr. Swanson.

WSJ: Jobs Report Slows the Stock Market Rally