People go to the shopping mall and see double strollers and say, 'Oh, how cute.

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"Jeep now seems to want to appeal to the people who go to the mall, throw a bunch of shopping bags in the back, drive home and read a book, " said Silecchia, a student and information technology worker in Georgia.

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For slightly less upscale shopping, consumers can go to the Dragonmart mall, a mass-market oasis on the outskirts of Dubai.

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