The second-season premiere of Gossip Girl drew 3.4 million viewers and gave the CW network some of its highest ratings ever.

FORBES: Magazine Article

Take freshman soap Gossip Girl, which was recently granted a full season order.

FORBES: Magazine Article

Among the fall hopefuls, collectively touted as the season's most promising slate by many in the ad world: Gossip Girl, an adaptation of the popular young adult novels from The O.

FORBES: CW's Sophomore Year

The year-old marriage of now-shuttered WB and UPN had three of the pre-season's most critically acclaimed shows in Aliens In America, Reaper and Gossip Girl.

FORBES: Q&A With CW Entertainment Chief Dawn Ostroff