The Company achieved gross margin on sales of 50.5 percent, compared to 50.4 percent in the prior fiscal year.

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The company achieved gross margin on sales of 51.3 percent, compared to 52.7 percent in the comparable quarter last year.

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Gross margin on home sales widened to 22.5% from 19.4%, one of the sector's highest rates.

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Gross margin on home sales improved to 23.2% from 21.2%.

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In addition, gross margin percentage on home sales improved over year-earlier levels on the back of an increase in average sales prices and lower valuation adjustments.

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He also sees potential for gross margin expansion, on higher software sales and cost benefits from new products.

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Also given the launch of the 4S and increasingly popularity of iPads, we look for some updated guidance on gross margin trends and sales mix.

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Gross margin is a company's profit on sales before factoring in all costs, such as interest and taxes.

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When looking at the report later today, investors should keep their focus on iPhone sales and gross margin.

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Most suppliers allow stores a gross margin of at least 30-50% of sales to help retailers to make money on the sale of their product.

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Adjusted homebuilding gross margin expanded 210 basis points to 23.2% on the back of an increased average sales price, increased deliveries from new higher margin communities and reduced incentives.

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