Like Nest (a North America-only product) it eventually learns your usage habits, and offers up tips on how to conserve energy.

ENGADGET: Fibaro home automation system comes to the US, company releases smart power strip (video)

All these benefits are supposed to lead to lower operational costs for utilities over time and help consumers understand how much energy they use and how to manage and conserve energy.

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Skip editorializing about what you think of a decision and conserve that energy to coach your team on how to deliver instead.

FORBES: Check Your Opinions At The Door