In macro mode, which can be set by pushing the zoom ring forward while depressing the macro button on the side of the lens, focusing is possible between 8 and 20 inches for close-up shooting with a maximum image magnification of 0.72X (35mm camera equivalent).

ENGADGET: Olympus unveils a cavalcade of point and shoot cameras and a PEN lens at CES

It introduces brand-new 'Clear Image Zoom' that boosts magnification without lowering the pixel count in the final image.

ENGADGET: Sony Cyber-shot TX55 packs 16.2-megapixel sensor, promises 'extremely low' noise in dim light

Additionally, the RX1 camera features By Pixel Super Resolution digital zoom technology, which allows for magnification of image size without sacrificing pixel count.

ENGADGET: Sony's Cyber-shot RX1 compact camera packs a full-frame sensor, 'fits in your palm' (hands-on)