The in-house agency is the brand, just like the sales guys, the factory workers, the engineers, the designers, and the products themselves.
Is it all about cutting costs and saving money for the marketers who have an in-house agency, as an ANA study suggested a couple of years ago?
In addition to creative people, such an in-house agency would be unlikely to lure top planners, who add a vital element to the creative process: consumer insight.
FORBES: Dedicated, Single-Client Agencies Are Like Arranged Marriages, And Just As Exciting
Jim told me that there are several benefits for Fidelity using an in-house ad agency.
It even created its own in-house global advertising agency, Innocean Worldwide.
The best way to create and realize a BIG vision is to hire a producer, agency or in-house talent.
These bureaucrats seem to forget I used to work at the agency and later was in-house counsel to one of the largest mutual fund companies in the country.
FORBES: SEC Inspector General Asked to Examine to Whom SEC Staff Is Beholden
Billy Rose, president and co-founder of the Agency, a real-estate firm in Beverly Hills, says that a house designed by Mr. Gallin will often sell for 10% to 30% more than would a comparable home.
It was nearly eliminated by the Newt Gingrich-led GOP House in 1995 as one more government agency meddling in the practice of medicine, but managed to survive with a change to the current name, an altered mission and a 20 percent budget cut.
"It's incredibly lucky that no-one in the house was injured, " police spokesman Ulf Lindgren told TT news agency.
That house, a middle-class home near the Central Intelligence Agency in McLean, Va.
In order to achieve this goal, each Cabinet and Sub-Cabinet agency and every White House office appointed a designee to the Council.
MI5, Britain's domestic-intelligence agency, had video and audio recordings from bugs in the gang's safe house in Walthamstow, east London.
Valerie Caproni, General Counsel for the Federal Bureau of Investigation, complained to the House Judiciary Committee in February that her agency lacked powers to gather evidence on stalkers using peer-to-peer and social networks.
ECONOMIST: The internet allows the malicious to menace their victims
According to information gathered by the Central Intelligence Agency, bin Laden was holed up on the third floor of a house in a one-acre compound just off Kakul Road in Bilal Town, a middle-class neighborhood less than a mile from the entrance to the academy.
Given the turmoil in the credit markets, here's an initiative the White House should adopt: busting up the credit-rating-agency cartel.
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