Rising costs, higher incomes for Chinese labor and an increasingly competitive internationalbusinessenvironment will pressure the big corporations in China again this year.
An internationalbusiness faced with a pure multinational environment where consumers derive value from multiple local characteristics must pursue a localization leadership strategy.
An internationalbusiness faced with a semiglobal market environment where consumers derive value from a bundle of global and local product characteristics must harmonize its strategy.
The Singapore government is very pro-international business and has created a very conducive environment for foreign businesses to operate in Singapore.
An internationalbusiness faced with a pure global market environment where consumers derive value from global characteristics only must pursue a cost leadership strategy.
Managers the world around admit that one of their biggest concerns in the contemporary businessenvironment is managing effectively their international operations.
Of all debates in internationalbusiness strategy, two stand out: The first debate revolves around the nature of world market environment, whether world markets are global, multinational or semiglobal.