The SIIA white paper says software sellers manipulate the rules of Internet auction sites to obtain e-mail addresses of bidders on software, creating a direct-marketing channel.

CNN: Technology - New online software piracy emerges

Cox will promote TiVo Premiere via its website, cross-channel advertising, and via direct marketing to its video and high-speed internet subscribers.

ENGADGET: Cox to offer retail TiVo Premiere DVRs next year, first with cable VOD & Amazon, Netflix access