The fundamental issue I have with most of these tactics (and they are tactics, not strategies) is that they tend to irritate consumers and at times insult their intelligence.

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Either you'll scream at jokes like that, or they'll quickly irritate you the way they did me.

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Royal attempts at reform in the late 18th century had done little but irritate colonial elites.

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As proof that its nonalcohol sanitizer doesn't dry or irritate the skin, SafeHands points to a company-funded study performed at California State University, Fresno.

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