"The story here is that CEO confidence is holding steady, " says Lynn Franco, director of the Consumer Research Center at the Conference Board.

FORBES: The State Of The CEO: Guardedly Optimistic

"Perhaps the silver lining to this otherwise dismal report is that Consumer Confidence may be nearing a bottom, " said Lynn Franco, Director of The Conference Board Consumer Research Center.

FORBES: Magazine Article

"This month's retreat was driven primarily by a sharp decline in expectations, although consumers were also more pessimistic in their assessment of current conditions, " said Lynn Franco, director of the Conference Board's economic indicators.

BBC: US budget cuts 'hit consumer sentiment'

The Steelers dominated the sport in the 1970s, winning 4 Super Bowl titles with classic figures like Franco Harris, Chuck Noll, Jack Lambert, Lynn Swann, and Terry Bradshaw.

FORBES: Lesson From Steelers, Packers In Building An Avid Fan Base