Then you can tap this resource to manage marketing at an entirely new level.
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Twitter took another big step in making its platform brand-friendly through its announcement of a new Ads API today, which will allow partners to manage marketing campaigns much more fully on the site.
As they get more familiar with the hotel industry, more owners are opting for franchising, a system in which they pay for a chain's name, reservation network and marketing, but manage and control the hotels themselves.
Jobs2Web: (acquired by SuccessFactors) a candidate marketing and analysis system that helps recruiting organizations manage the recruitment marketing process.
Having just one supplier to manage its marketing makes life simpler and saves on administrative costs.
My iPad helps me manage my marketing team with access to content, spend and campaign information and reports.
Jon Iwata, senior vice president of marketing and communications at IBM, says top marketing executives need to manage both internal and external communications.
Mr Rosell has been doing business with Mr Teixeira for years: he moved to Brazil as Nike's director of sports marketing in 1999 to manage the company's relationship with the CBF.
This classic model certainly delivers value to the organization and enables us to better manage sales, marketing and customer care processes.
With other user-friendly platforms, like Google AdWords , you should also be able to personally manage your online marketing and advertising efforts.
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However, your effectiveness in marketing is predicated on your ability manage your social media practices and help drive your organization toward realistic expectations.
The company has been building a small business content portal for many years, in addition to a strong website builder and tools to manage a website and marketing.
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By partnering with Marketing, the two teams can proactively manage the end-to-end customer lifetime experience by following a need-match-engagement model around target buyer outcomes.
They combine that with search engine optimization (SEO) software like that from SEOMoz, and typically hire an outside firm to manage their SEO and social marketing efforts.
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Today, it started to remedy that situation with the acquisition of Wildfire Interactive, which brands such as Virgin and Gilt Groupe manage their social-media marketing, from placing ads to managing fan pages.
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To do so, they must manage the balance of spending on marketing, content and technology, which they acknowledge and appear to be doing given the aforementioned trend line.
Dynamic business solutions have enabled Vitamix to quickly onboard hundreds of new employees, manage new channels for sales and marketing, and empower employees from the executive office to the factory floor to turn new ideas into better results for customers.
We advise and manage client campaigns, lead business development and sales, develop industry-leading research and global marketing strategies, define product development roadmaps, develop and foster corporate culture, manage finances and lead daily operations.
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For example, daily deals is an expensive business with high marketing expenses and an army of sales-people to manage, and it seems Facebook Deals realized it early in the day.
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Companies invest billions on marketing, and millions on searching for the right agency to manage the billions.
Step three requires more than simply understanding what the business does, it requires understanding what the business is and how to manage all aspects of it, including sales, marketing, accounting, logistics, management, HR, etc.
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"Social media is just how people interact now, " said Taulbee Jackson, CEO of Raidious, the digital marketing agency that the Super Bowl's host committee tapped to manage the communications hub.
For example, when I started Stratus Prep, I reached out to former HBS classmates with marketing and finance backgrounds to help be better learn how to effectively manage those facets of my business.
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Most bulk mail programs used to manage mailing lists, promotions and other forms of electronic marketing have a test tool that will work out what chance the messages have of getting through industry-standard spam filters.
MyFDB offers free content for visitors to browse, a subscription service for users to develop their own profiles and online portfolios, and a cloud image service that allows magazines and brands to manage the workflow of image assets with their partners and marketing channels as well as to distribute those images through the MyFDB Asset Network.
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Trying to manage Jeep and Hummer at the same time would be a marketing rat's nest.
While our ability to substantially increase our reach is growing through social outreach, viral adoption, and an increasing number of communication channels, conversely our ability to manage our brand image is impacted by this very same new marketing reality.
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As well as making investments easier to manage, that should increase scope for synergies in billing, technology and marketing.
Recent trends have shown more companies are hiring interns to handle cold calls, manage company blogs and social media, as well as variety of other online marketing aspects.
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