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Marketplace and auction juggernaut eBay is even sweetening the deal by offering customers free services at Bliss Spas just for using their mobile phones to shop and offering mobile-only deals of up to 80% off on Cyber Monday.
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The company, which demoed at Finovate Fall 2010, is an online marketplace where businesses can auction off their account receivables to raise capital.
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In September, the Chicago Mercantile Exchange set up its CME Alternative Marketplace, which is an auction site for trading economic indicators.
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This represents 19% of global e-Commerce and just 2% of global commerce, leaving generous room for upside. eBay itself is becoming a formidable third-party reseller or marketplace ala Amazon in its own right. eBay has moved beyond a person-to-person auction site to become a formidable marketplace and mobile payment platform. eBay has appreciated from its IPO over 7, 000%.
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That would make the fund a major player in the classic car marketplace, with the ability to compete against the big classic car auction houses when collections come up for sale.
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