Can Marvel Studios' omnibus superhero movie break this pattern and become a true global mega-blockbuster?
Marvel's "Iron Man 3" is presented by Marvel Studios in association with Paramount Pictures and DMG Entertainment.
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But where it does make a difference is in the performance of the next slate of Marvel Studios films.
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The Marvel Studios productions have been remarkably consistent in terms of weekend multipliers.
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Whether Marvel Studios could sustain momentum after Iron Man, its first amazing success, was debatable until it did, again and again and again.
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"It's the perfect way to start the new studio, to blast it off, " Marvel Studios Chairman David Maisel told the Reuters news agency.
The partnership with Marvel Studios on Marvel's "Iron Man 3" is one example of how we'll share our products with U.S. consumers in 2013.
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That would make it the second-biggest opening of all time, not accounting for inflation, behind only last year's "The Avengers, " also from Disney's Marvel Studios superhero unit.
But while many of the game developers, including Cliff Bleszinski, Rod Fergusson and Tim Sweeney are in Hollywood, Marvel Studios has invaded their headquarters in Cary, North Carolina.
Marvel Studios' President Kevin Feige is producing and Jon Favreau, Louis D'Esposito, Charles Newirth, Victoria Alonso, Stephen Broussard, Alan Fine, Stan Lee and Dan Mintz are executive producers.
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Marvel Studios deserves real credit for basically letting Shane Black make whatever movie he wanted to make, which includes enough closure that Joss Whedon will have some work to do for The Avengers 2.
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Uniquely in Hollywood, many of Disney's movies come not from its namesake studio but corporate siblings including Marvel Studios, Pixar Animation Studios, and, soon, Lucasfilm, the company behind "Star Wars" that Disney acquired last year.
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Just today, Rovio hired David Maisel, the former chairman of Marvel Studios and the executive producer behind Iron Man, to join the startup as a special advisor and act as executive producer for its future feature film.
Netflix said that starting with films released in theaters in 2016, new films from Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios and Disneynature will be made available for Netflix members to watch instantly in the pay TV window on multiple platforms, including television, tablets, computers and mobile phones.
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Extras include a gag reel, a first for a Marvel Studios film, the chance to hear from the cast and Joss Whedon on their experiences in bringing these larger than life characters to the big screen, a behind-the- scenes look at the groundbreaking visual effects and stunning cinematography, the creation of S.H.
In addition to the launch of the new channel, the agreement gives Sky Movies the first subscription pay TV movie rights in the UK and Ireland to other titles distributed by Disney, including new movies from Lucasfilm, and also Marvel Studios features such as Iron Man 3 and Avengers Assemble, which will be broadcast across the Sky Movies portfolio of channels.
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The studios behind "Iron Man, " Paramount and Marvel, also will present a panel for "Captain America: The First Avenger, " even though it is still a year away from release.
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