Fiat's closest competitor is likely the Mini Cooper, from BMW, another iconic minicar reborn.

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Last fall Scion added the iQ minicar to its long-extant three-car lineup of xB, xD hatchback, and jaunty tC.

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Now, the automaker has winners in the minicar, small car, midsize car, small SUV, midsize SUV, minivan, and large pickup categories.

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In 2003 its QQ minicar debuted six months before a nearly identical car built by General Motors in Korea, the Chevrolet Spark.

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He fired 30, 000 people, launched the successful Peugeot 205 minicar and signed production deals with Renault (industrial vehicles) and Fiat (light trucks).

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Her first assignment is to launch the pint-size Fiat 500 minicar to a nation of SUV drivers through a dealer network that does not yet exist.

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It didn't change the price of the Nano minicar.

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