It wasn't anybody's idea of a dream job when John Nils Hanson, a 59-year-old nuclear engineer from MIT, was named chief executive of Milwaukee-based Harnischfeger, by far the world's largest mining-machine maker.

FORBES: The Big Dig

It wasn't anybody's idea of a dream job when John Nils Hanson, a 59-year-old nuclear engineer from MIT, was named the CEO of Harnischfeger, in Milwaukee, Wisconsin, by far the world's largest mining-machine maker.

FORBES: The big dig

Food Genius plans to set itself apart by using big data mining technologies and machine processing to spot trends faster than any of these companies currently can.

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The service draws on machine learning, data mining and predictive modeling to make its suggestions.

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It will use machine learning methods and big data analytics and data mining tools.

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It uses machine learning and social media and is very sensitive to privacy concerns often associated with mining data about individuals.

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