It's sort of like the Nielsen ratings, you know, how do they know what I watched?
The days of being spoon-fed by TV execs, who live and die on Nielsen ratings, are numbered.
FORBES: 5 Things TV Execs Should Learn From ShayCarl, Natalie Tran And Save SGU
Rather than mere Nielsen ratings figures, the show's audience "became faces and people and lives, " added James.
The Sugar Bowl is not the Super Bowl, and a comparison of Nielsen Ratings alone supports this.
It's too small for Nielsen ratings, and, at most, a few hundred thousand viewers tune in to any show.
Live viewership is critical to revenue for the station because television still relies upon the Nielsen ratings to sell advertising.
It has been launching in a new market every month or two, but for now audiences are too tiny for Nielsen ratings.
Nielsen ratings for Super Bowl 2010 make it the most-watched American TV show in history, with an audience of 106.5 million viewers.
This irrelevancy has extended to the BCS bowl games according to Nielsen ratings data I reviewed in a November 2012 posting.
This week's TBS press release on extending "Conan" through November 2015 touches only briefly on O'Brien's conventional Nielsen ratings performance among young adults.
If that metric were as monetized as Nielsen ratings, that would be the biggest news in the television industry for years to come.
FORBES: MTV's Social Greatness: The Snooki Bump And The VMA Blast-off
The channel creators coming from broadcast and cable television relish the fact that their YouTube work won't live or die on traditional Nielsen ratings.
What amazed people was American Idol set the Social TV record for biggest finale while dropping in the Nielsen ratings from the year before.
Who's Your Daddy, the first episode of which was shown on 3 January, pulled in a disappointing audience of 6.3 million, according to the Nielsen ratings system.
But at some point the advertisers will insist on some precise performance measurements, going far beyond the circulation figures and Nielsen ratings they are getting now on the old media.
It might be that college basketball looks at Nielsen ratings where college basketball numbers have stayed the same this year compared to last and figure the game is fine like it is.
On Tuesday afternoon I was reading the Sports Business Daily and stumbled upon this interesting set of data regarding the Nielsen Ratings for Sundays at the PGA Championship over the last 15 years.
Fans of 30 Rock thought it may have been too smart for television and that Nielsen ratings are inaccurate and outdated (how Two and a Half Men consistently and handily scored higher is beyond us).
With the abundance of reality series taking over both prime-time lineups and Nielsen ratings over the last decade, more and more people have begun turning to cable and premium networks to get their scripted television fix.
If you think of this information in terms of audience, now every single person can have their own personal Nielsen ratings the metric made famous by the company focused on the Television industry, and used heavily as a guide to advertising dollar worth of content.
FORBES: Finding Influencers and Influential Events On The Social Web
The Great American Race has been anything but great for Fox in terms of television ratings in recent years. 2012 marked the 4th consecutive year that the Daytona 500 earned Fox Nielsen ratings less than 10 after exceeding that mark in 7 of 8 years between 2001-2008 on either Fox or NBC.
FORBES: Danica's Historic Daytona 500 Pole is Huge for Fox, Stewart-Haas Racing, and GoDaddy.com
The platform also supports Nielsen C3 ratings measurement, proving valuable for programmers and advertisers.
Using Nielsen TV ratings data for The Masters between 1977 through 2008, it reveals that only 7 times over that 32 years span did the Nielsen reach at least an 11.0 rating. 4 of those years (1997, 2001, 2002, 2005) coincided with a Tiger Woods victory.
FORBES: Tiger Woods Escaping Disqualification means CBS, IBM Escape Ratings Downfall
Few advertisers want to rely entirely on traditional research, particularly America's Nielsen television-ratings system.
He left FedEx in 1992 to work for AC Nielsen, the ratings agency, and met Porter four years later.
ABC's Kimmel, for instance, is averaging 1.4 million female viewers and 770, 000 male viewers this season, while Leno is watched by 1.9 million women and 1.5 million men, according to Nielsen Co. ratings.
In January 2011, a Florida federal judge threw out Sunbeam's suit against ratings company Nielsen alleging anti-trust violations.
The study analyzed survey results from 218, 000 interviews conducted between August 2008 and September 2009 for the ratings agencies Nielsen and Arbitron.
According to Nielsen estimates, his ratings are generally much lower.
FORBES: Why Conan Is The Musician's Best Bet?On Late Night Television
At the time, Nielsen, which provides television ratings and other media services, was looking to diversify into digital businesses.
应用推荐