Like most business cards of the area's public officials, Bragdon's is printed on recycled paper.

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O'Reilly's books all have something in common besides being printed on recycled paper, a readable design and animal pictures on the cover.

FORBES: Dummy books are for dummies

That, at least, is the reassuring tale told in the brochure (printed on recycled paper, of course)available for discerning shoppers at the track-lit, pristine poultry cooler in Whole Foods stores.

FORBES: Magazine Article

In the main Beijing office, a homely red-painted house in a courtyard littered with bicycles, visitors would be handed staff cards printed on recycled paper and given metal reusable chopsticks, together with a lecture on how much of China's virgin forest was disappearing for wooden chopsticks every year.

ECONOMIST: Liang Congjie

It currently uses only 10 percent recycled paper on its inside pages.

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