And one woman was named Perla Ramos, and she was born and raised in Mexico.
Wherever he sets up shop Chez Sardine, Fedora, Jeffrey's Grocery, Joseph Leonard, Perla the tech crowd follows.
She wants to increase its appeal to an upscale customer who now feels more comfortable buying La Perla or Wolford lingerie.
The names Gael and Perla also rose fast in 2012, the Social Security Administration said, noting that both are popular among Spanish speakers.
Italian lingerie company La Perla gives its workers tips on how to manage the big egos that sometimes accompany its clientele's fat checkbooks.
All hopes are pinned on the Perla field (holding 15 trillion cubic feet of gas) to come online next year via PDVSA, Eni and Repsol.
Chi Wei, a 30-year-old saleswoman at a La Perla store in Beijing's central shopping district, Wangfujing, says some customers feel insulted when she tells them about the brand.
She adds that haughty clients usually ease up when they realize that La Perla's lingerie is made for the Italian body, and that they need help with fitting.
The rise of China's nouveau riche has created an economic chasm between luxury-store sales clerks and customers, which can lead to awkward situations, says Andrea Bonardi, La Perla's managing director for emerging markets.
But the bustling, banquette-lined Perla is strictly Italian.
Fighting words from the new chief executive of Victoria's Secret Direct--meaning, the mail-order side of Victoria--wants to increase its appeal to an upscale customer who now feels more comfortable buying La Perla or Wolford lingerie.
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