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Personal consumption spending increased 1.4 percent in the third quarter, about the same as the 1.5 percent increase in the second quarter.
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At the same time the national price index for personal consumption spending increased 0.3% in the third quarter, which is seasonally adjusted, but may reflect a slight pick up in pre-holiday spending.
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All other, and arguably more important, indicators (Production and Income, Employment, Unemployment and Hours, and Personal Consumption and Spending) registered very negative readings.
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Put a 25 percent tax rate on individuals and corporations and see how it comes out in terms of personal consumption expenditures and corporate spending for plant and equipment, even research and development.
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In the fourth quarter 2009 GDP, business spending trumped personal consumption by almost seven to one.
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The only bright spot for Japan last quarter was consumption, but personal spending cannot remain high if the rest of the economy continues to crumble.
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Negative drivers were negative contributions from private inventory investment, federal government spending and exports, partially offset by personal consumption expenditures, nonresidential fixed investment and residential fixed investment.
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Which is to say, the Gross Domestic Product of a country is equal to its total Consumption (personal and business) plus Investments plus Government Spending plus Net Exports.
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The rise in personal spending led to a 0.5% gain in real consumption, its strongest level since December 2009.
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And although the extra wealth might be used for personal consumption, it could also, if Canadians preferred, be used to increase social spending.
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