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           					Its desire for exclusivity manifested not only in gates and guards, but a fight for its own postal code. 
            					  		    					
           					 FORBES: Duarte and Bradbury - a Tale of Two (One?) Cities 
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           					"E15 is not prime market, " he added, referring to the area's postal code. 
            					  		    					
           					 WSJ: London Developers Hope for Olympic-Size Boom 
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           					The search origin may be defined in terms of location information such as a place name or a postal code. 
            					  		    					
           					 FORBES: Local.com Spikes On Local Product Search Patent 
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           					In a creative branding move, management was able to get the postal code 10022-Shoes by asking the US Postal Service. 
            					  		    					
           					 FORBES: Saks Fifth Avenue -- CEO Upbeat Reflects Exciting Merchandise in Stores 
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           					Every building in the country has now been assigned a postal code, and most letters reach their destination within 24 hours. 
            					  		    					
           					 ECONOMIST: Lebanon's postal system 
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           					The e-mail address included street name, town, county and full postal code. 
            					  		    					
           					 CNN: Road rage on the information superhighway 
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           					That's handy for the train-schedule app, since Mr. Strange recently added a feature that lets users search for the nearest station to a postal code but he's not sure anybody needs or uses it. 
            					  		    					
           					 WSJ: BlackBerry Maker Hopes New Tools Lure Customers From iPhone, Other Rivals 
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           					One big area for expansion: presorting, or arranging mail by ZIP code, to get a break on postal rates. 
            					  		    					
           					 FORBES: Delivery Problems 
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           					These include measures to clarify the role of Japan's security forces, privatise parts of the postal service, reform health care and overhaul the tax code. 
            					  		    					
           					 ECONOMIST: They want reforms from Koizumi