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In the U.S., the government pays attention to public opinion and they know how to promote a policy through opinion leaders.
WSJ: U.S. Steps Up Web Freedom Efforts
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In the case of Syria, a country at the heart of the Arab consciousness, the force of a public opinion that increasingly demands more action from its leaders is even more in play.
WSJ: Arab World Diplomacy Fails to Stop Syria Clash
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The Center for Security Policy is a non-profit, non-partisan national security organization that specializes in identifying policies, actions, and resource needs that are vital to American security and then ensures that such issues are the subject of both focused, principled examination and effective action by recognized policy experts, appropriate officials, opinion leaders, and the general public.
CENTERFORSECURITYPOLICY: Center For Security Policy
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Between the 8th and 10th of June, more than 800 African and international leaders in economics, politics, and public opinion will get together in Libreville, Gabon for the maiden edition of the New York Forum Africa.
FORBES: The New York Forum Comes To Africa
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Public opinion in many Arab countries is rather more sympathetic to the Iranians than are their leaders - the proverbial "Arab street" seeing Iran often as a rather more active champion of causes like that of the Palestinians.
BBC: Wikileaks: Bumpy ride ahead for US diplomats
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To defeat them, he wrote, business leaders needed to wage a long-term, unified campaign to change public opinion.
NEWYORKER: Covert Operations
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Public happiness, assessed by opinion polls, is being introduced as a new criterion for judging local leaders' suitability for promotion.
ECONOMIST: Governing China