Even a well-intentioned and safety-conscious company like BPR would choose the profit path over the corporate responsibility one.

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Washington (CNN) -- James Freudenberg had a reputation as a safety-conscious helicopter pilot.

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Rings are bigger, referees more safety-conscious and decisions are given quickly without lengthy confabulations in the middle of the ring.

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Insurance companies would reward those who are the most safety-conscious owners.

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Arleen Weise, who lost her son Adam in the April 20 Deepwater Horizon explosion, said she believed the company was "safety-conscious" and it didn't bother her that Transocean paid bonuses.

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So what's a safety-conscious shopper to do?

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Among dozens of long-term suggestions, which deal in large part with institutional changes to make the NASA bureaucracy more safety conscious, the CAIB report offered eight short-term recommendations before returning to flight, many of which concern engineering issues.

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