You can look things up and share what you know with little effort.

FORBES: The International Plan of Action on Aging,

Of course, Ask Engadget is about sourcing the opinion of our hive-mind, so if your business has already conquered this problem, why not share what you know?

ENGADGET: Ask Engadget: is iPod Touch and Wireless Printer-based credit card processing possible?

Either way, why not share what you know?

ENGADGET: Ask Engadget: best tablet, software and case for a child with a developmental disorder?

You keep a keen watch on your social media settings, are careful about what you share and only connect with those you know and trust.

FORBES: What Facebook Knows (And Not Just Facebook Either)

You simply cannot know what a share is going to do, you can only guess.

FORBES: Five Reasons To Sell Apple, Now

You know what else they share?

WHITEHOUSE: The 2010 State of the Union Address

Anytime I got a chance to do a movie that really has some meat to it, and I was able to flex those kind of muscles to be able to sing or sing, dance and act, it's an opportunity to, you know, really share your gifts and show what you have.

NPR: Queen Latifah on 'Trav'lin' Light'

But let me tell you what my parents did do for me, which I know many people share this story -- my parents saved for us.

WHITEHOUSE: Remarks by the First Lady at a Campaign Event

Once you know what type of content motivates them and makes them feel something (enough to want to share it), you can begin creating more and more of that kind of content.

FORBES: The Key to Content Marketing Success - Be Shareworthy