But reducing the size of less healthy foods by elongating the packages makes the size reduction less visible, which should make choosing a smaller size more tempting.
Last year Cloues pounced on another "size reduction" company.
We're not told if there are any special tricks besides the size reduction, though: while the new cable end looks dual-sided, there's no guarantee Apple will have eliminated the right-side-up requirement that afflicts just about every mobile-sized port format we've seen to date.
ENGADGET: Next iPhone's tiny docking connector possibly spotted (update: more details)
The only difference we've seen in teardowns is a smaller Blu-ray drive (which still spins at 2x for BD, 8x for DVD and 24x for CD) and a rearrangement of internals -- both of which make way for the volume and size reduction.
ENGADGET: PlayStation 3 Slim review (late 2012): is the third time a charm?
Along with the increase in brain size came a reduction in the size of the teeth and face along with other changes in the skull.
BBC: Conflict and 'boom-bust' explain humans' rapid evolution
Wireless charging ICs by IDT will provide industry-leading size and cost reduction, while simplifying product development and integration.
It is the size of deficit reduction that has been identified by the fiscal commission, named after former Senator Simpson and Erskine Bowles.
The application was re-submitted in 2008 for the same overall size but a reduction in the number of units from 29 to 19.
Not the balanced approach that we would ideally want to see and, therefore, not of the total size of deficit reduction that we would want to see.
It is the rough size of the deficit reduction package identified by the President in his framework.
It is the size of the deficit reduction package that was passed by the House of Representatives.
This reduction in size and weight would lower overall wind development costs, resulting in a lower overall delivered cost of electricity.
The army, facing reduction in size and loss of privileges, was restless.
They are worried about a proposed reduction in size of the market by 40%, no weather protection, worse access and less visibility compared to its current location.
Norton said that even with the reduction in size, the proposed leases will still yield and estimated 185 billion barrels of oil and 1.25 trillion cubic feet of natural gas.
Any monies from sold off land will be reinvested to purchase further land according to Elin Jones AM as she confirmed that there would be no reduction in size and scale of the total land owned.
To achieve a reduction in size, DSI researchers developed a proprietary axial field motor which runs smoother, quieter, more efficiently, lowering power consumption by up to 70% yet at a fraction of the cost of SSDs.
Twenty years passed, until around 2005, when with the continued coffee shop growth, the reduction in size and cost of those office machines to more powerful mobile versions that could fit in our back pocket and, most importantly, widely available wifi, enabled us to unshackle ourselves from the desk and work wherever we wanted.
Both samples show a negative relationship between government size and growth, though the reduction in growth as government becomes bigger is far more pronounced in Europe, particularly when government size exceeds 40 percent of GDP.
FORBES: Data in New World Bank Report Shows that Large Public Sectors Reduce Economic Growth
Mr Osborne announced to MPs a big reduction in the size and scope of RBS's investment bank.
It is important to note that reduction in spleen size is not included as a seperate criteria.
Mr Penn suggested the board needed to be reformed, including a reduction in its size from the current 37 members.
For decades, various branches of the conservative movement have called for a reduction in the size of the federal government, but for the Tea Party, and for Thomas, small government is a constitutional command.
Four different studies done in the past decade using MRI (magnetic resonance imaging) all found a slight reduction in the size of four regions of the brain: the corpus callosum, the basal ganglia, the frontal lobes, and the cerebellar vermis.
Knowing this, the cretins who truly believe in small government want to keep a legal barrier in place that will force on government a reduction in its size that the political class has never been able to achieve on its own.
FORBES: The Small Government Establishment Joins the Establishment
For all the weakness of British banks, and the pressure they face to shrink - which saw Royal Bank of Scotland last week announcing a significant reduction in the size of its global investment banking operations - the City in a wider sense is still expanding.
We are about finding a way to get to a significant agreement and a deficit reduction of a significant size.
His budget envisages a slowdown in the rate at which government grows rather than a reduction in its absolute size.
Other than that, we just wish the final keyboard dock will somehow get a slight weight reduction: for the screen size, 1.88 pounds isn't too bad for the tablet alone, but together with the heavy keyboard, the Q702 could become a nightmare for regular travelers.
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