To the naked eye Bip had only the clothes he stood up in: trousers, jacket, soft ballet shoes, striped jersey, and a crumpled opera-hat topped with a red flower.

ECONOMIST: Bip

As Flynn, Bridges acts very beatnik Zen, like a weary cyber version of the Dude, and Michael Sheen is on hand as a sinister nightclub impresario who primps and soft-shoes like an albino Davy Jones wearing David Bowie's Aladdin Sane shag.

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In an ordinary market like shoes or soft drinks, the case for blocking the merger of two out of six firms would be pretty weak, because we could be confident that consumers could shift to smaller competitors or new entrants should the largest incumbents do a poor job of serving their customers.

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She went into menswear, shoes, perfume, soft furnishings.

ECONOMIST: Liz Claiborne

David May, director of global marketing at Goldman Sachs, argues that whereas firms can control almost every aspect of the brand of, say, a soft drink or a pair of shoes, in financial services the brand depends heavily on the people who are employed by a firm.

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These are the funny-looking Swiss-made shoes that mimic the experience of walking barefoot in sand or on soft grass.

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F-series trucks are the bedrock of sales, says Mr Pack, soft-spoken and dapper in a monogrammed shirt, silk tie and crocodile-skin shoes.

ECONOMIST: Lexington