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But Labour is accused of systematically manipulating the media in advance of formal announcements, and elevating spin into a system of government.
ECONOMIST: Parliament
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Its near-spherical wheels spin on some complicated gimbal system, allowing it to hang a sharp left without describing anything as tedious as a curve.
NEWYORKER: Batman��s Bane
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The maker of the ubiquitous Windows operating system tried to put a positive spin on the announcement, including a hiring pitch in its press release.
FORBES: Focus On The Forbes 500s: Microsoft Temps
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Researchers at Nippon Hoso Kyokai are working with engineers at the Science and Technical Research Laboratories (STRL) to create an "optical disc recording system based on consumer Blu-ray disc technology that can spin as fast as 15, 000 RPM" without worry of a disc experiencing a complete meltdown and shattering within the drive.
ENGADGET: NHK's 15k RPM optical disc recording system utilizes Blu-ray technology
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Areva bought the Mountain View, Calif. company Ausra, a company that has developed a system of reflectors that concentrates and directs sunlight to create steam and spin a turbine.
FORBES: Areva Taps The Other Nuclear Source: The Sun
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All that was needed to make a mechanical energy-storage system was a good enough rotational seal, so the flywheel could spin freely inside a vacuum chamber with no air resistance.
ECONOMIST: Tech.view: Boost for Formula One | The
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In turn this will enable the banks to bail out the very same system that has bailed them out and the merry go round will continue to spin, however giddily.
FORBES: Three Questions Facing Capitalism
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Without it such a galaxy's outer parts would spin more slowly than the inner ones (just as the outer planets of the solar system move around the sun more slowly than the earth does).
ECONOMIST: The galactic gourmand
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The system has prompted spinners to bowl a tighter, wicket-to-wicket line, and to spin the ball less.
WSJ: Why Test Cricket Is All In a Spin
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Mr Lambourne said the airport's promise of reduced night-time flights and a fining system for aircraft which breached noise limits, offered as a response to the consultation, was "spin".
BBC: Artist's impression of the new look Luton Airport