That said, an analysis of just the BCS conferences will also illustrate the financial strain that Olympic sports place on athletic departments.

FORBES: College Football Profiteering A Necessary Evil for Financing Athletics, Long-Term Branding

The suit seems to illustrate the tax advantages that a sports property can give its owners even as the value of the asset is rapidly appreciating.

FORBES: Steinbrenner Suit Highlights Tax Advantages Of Owning A Valuable Sports Team