Ray Felts, Article One's North American president, says the company doesn't tally how many cases it has helped win and declined to comment on most clients.

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According to the Investment Company Institute's latest tally, in February, there are 634 ETFs that trade on U.S. exchanges, up from 432 a year ago.

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But the accounting education would come in handy: Hertzke now runs the whole company, and the numbers he's producing tally nicely.

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The company shipped 20 million smartphones last year and expects to increase their tally to 60 million in 2012.

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The company will no doubt issue a press release first thing Monday morning with the tally, but Gene Munster of Piper Jaffray expects that 8 million will be sold this opening weekend.

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