And if it's the contemporary market that's most dynamic, will buyers start to be more choosey about works by the most popular names?
Among the most popular names for baby girls, four names appear in the top 10 in both 2001 and 2011 - Olivia, Jessica, Emily and Sophie.
In Northern Ireland, where the baby names are published by the Northern Ireland Statistics and Research Agency, Jack and Sophie were also the most popular names for babies in 2011.
America's Social Security Service keeps a register that contains the 100 most popular names in each state every year and the number of babies given them.
The most popular baby names in Scotland are published by the National Records of Scotland.
The most popular, underloved names that I like, in terms of what I talk about the most, are in the customer-assistance business.
Five of the top 10 most popular boys' names in 2011 were also in the top 10 in 2001 - Jack, Joshua, Thomas, James and Harry.
In return the partners swell Fifa's coffers as they stump up to have their names associated with the most popular game on the planet.
It also gives us the opportunity to see which nasty names for our president and wannabe president are the most popular.
Online news outlets carried photos of the boyish-looking 48-year-old kissing his curly-haired, 28-year-old partner, and their names were among the most popular search words in portal sites for much of the day.
There are inumerable variations and names to one of the sport's most popular games.
BBC: SPORT | Other Sport | World Darts 2004 | Board of brilliant versatility
That is why we leaked over 100 songs on Myspace.com as fake band names over the last year and then made a compilation of the 11 most popular songs and called it Neon Bible!
La Vie, the country's most popular mineral water, contends with a host of blatant knock-offs with names like La Vi, La Ve and La Viei.
It did not name specific company names, but RenRen and the Sina microblogging site Weibo.com are some of the most popular websites in China.
Talk of new Chinese regulation sent most Chinese net names lower, but one trader said the regulation will have no effect on Sina or another popular net name, Baidu (BIDU), which closed 3.9% lower.
FORBES: After 15% Drop, Investors Wonder What Happened To China's Sina
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