His best-selling book, Getting More: How to Negotiate to Achieve Your Goals in the Real World, lays out his unique take on negotiating in a range of situations, from convincing a four-year-old to brush his teeth and gotobed on time, to an Indian woman talking her way out of an arranged marriage.
We know about the young man who met the love of his life at a dinner party, ditching his plans togotobed early and instead talking with the brilliant and charming Laura Welch late into the night.