This kind of due diligence is necessary for understanding just what you are buying when you invest in a mutual fund or an ETF.
FORBES: Rating Breakdown: Best & Worst ETFs & Mutual Funds By Sector
There are issues like whether what you are buying fits your existing business and overall strategy.
What stories are you buying regarding your health, marriage or other relationships, work or finances that are rooted in self-deception?
FORBES: The 5 Hour Energy Scam And The Power Of Self-Deception
It does not matter what you are buying or selling when you began the position and why you are long or short.
When it comes to online advertising, you have to be very clear about what it is exactly you are buying, what is actually delivered and why something works better.
You can do this with charts, and you can see what they are buying int, and you can see what they are moving out of, and you can see it in a graphical form.
What if you are buying a short- to intermediate-term bond fund, not the bond itself?
Stay away from any agent or organization that cannot or will not fully explain exactly what you are buying and why.
What you are really buying with a PowerBook is the underlying OS and Apple's growing suite of Web-centric personal apps such as iCal, iTunes and iPhoto.
Do your homework to make sure what you are buying is well diversified with top sector exposure in defensive categories and that the top holdings are fairly evenly weighted.
FORBES: Low Volatility Funds May Not Be As Low Risk As You Think
And chances are if you buy what everyone is buying you will do so only after it is already overpriced.
Merely glance at any digital gadget and you learn immediately what all your friends are doing, seeing, hearing, browsing, buying and thinking now and (if you care) what's going on now any place on earth.
One of the things we've noticed is that with interest rates down below 5 percent for a 30-year fixed mortgage, if you put 20 percent down on your house, what you're finding is that people are buying some of these foreclosed and distressed homes and that is helping the market out.
"Whether you are buying a house or building a factory, you want a level of comfort about what can be built on your doorstep, " says Richard Blythe, head of policy at the Royal Town Planning Institute.
"Or look to see what other people are saying about the company you're thinking of buying from, " she adds.
Let me tell you, Florida, what they are selling we are not buying. (Applause.) We've been there, we've tried it.
When the OBV drops down to test its rising WMA, it identifies a good buying opportunity no matter what time frame you are using.
By diving into product engagement data, you can see what people are finding or not finding, browsing or ignoring, and buying or not buying.
FORBES: How Real-Time Marketing Technology Can Transform Your Business
But some of you will be buying new laptops this spring and summer, so here are some tips on what to look for in a machine.
应用推荐