Another block or so west is Sony Studios (www.sonypicturesstudios.com), where you can join the studio audience of Jeopardy or WheelofFortune, or just take the backlot tour.
But what Mr Landau really needs is something that combines the power of EverQuest (and its ability to remove money from people's wallets) with the broad appeal ofWheelof Fortune which is why Sony has bought an exclusive licence from George Lucas to create a Star Wars game, and has handed it over to the division that built EverQuest.