Chapter 1 introduced the theory about Marketing channel management.
第一章内容为营销渠道管理理论概述。
Efective marketing channel management is important to enterprise's long-term competitive advantages.
有效的营销渠道管理是企业获得长久竞争优势的重要条件。
Chapter four puts forwards the strategies of marketing channel management in Wuhan Iron and Steel Corporation.
第四章提出了武钢钢铁产品营销渠道策略。
The thesis offers the elementary procession on marketing channel designing and marketing channel management mode.
并初步设计了啤酒企业渠道设计过程与管理模式。
It is a new point of view of marketing channel management to apply different management methods to different trust-degree relations.
针对不同信任度的渠道关系实施差异化的管理方式是渠道分类管理的一个新的视角。
Campaign management and direct online channel consultation fees by your interactive agency of record should not exceed 11%-12% of your overall Internet marketing budget.
推广管理费和直销渠道的顾问费用不应超出在线营销总费用的11% - 12%。
After that earnestly is analyzing channel management question and so on customer demand, product characteristic, competition pattern, channel structure, channel policy, channel marketing organization.
接着认真分析顾客需求、产品特点、竞争格局、渠道结构、渠道政策、渠道营销组织等渠道管理问题。
As the enterprises in the modern buying market, we must strengthen marketing risk warning system, and optimize the marketing channel risk management system.
作为在现代买方市场中的企业，应该做到强化营销风险预警系统，优化营销渠道风险管理系统。
The fifth part discusses the method for marketing channel pattern innovation, which is called integration management.
在前面论述的基础上，论文第五章提出了营销渠道模式变革的方法——整合管理。
So the choice and management of international marketing channels is not only a way of everyday management, but more a channel for corporation to get international comparative advantages.
因此，国际营销渠道的选择与管理已不仅仅起到日常的管理作用，而作为企业获得国际竞争优势的重要手段。
The marketing channel integration management includes strategy management, customer service management and distributor management.
营销渠道整合管理包括策略方面、客户关系管理方面和经销商管理方面；
The thesis not only interprets the management of channel marketing, but also elaborates the truth: the fate hinges on nothing, but hardworking and honesty.
对营销服务与市场信用关系的阐述不仅在于揭示调味品渠道经销商的生存之道，更重要的是对勤劳与诚实决定经营命运的理念的诊释。
Specifically, four major methodologies to implement the diversity marketing strategy are proposed, namely, market orientation, services, channel diversity and value chain management.
接着，论证了选择差异化营销的必然性，具体提出了实现差异化营销的四个主要途径，即市场定位、服务、渠道差异化和价值链管理。
This paper analyses the order processing, distribution management, stock management, logistics control of point-of-purchase and reverse logistics of terminal channel in marketing.
本文主要针对终端渠道营销中物流管理的订单处理、配送管理、库存管理、卖场内部物流控制以及逆向物流管理五个问题进行了分析说明。
This text analyze marketing management general plan of channel of Company, EMC of U. S. A. , from three level, find an effectual whole solution of management of marketing channel.
本文将从三个层次分析美国EMC公司的营销渠道的管理方略，找到一个行之有效的营销渠道管理的整体解决方案。
This article mainly studies on the exclusive agent marketing channel pattern in a small territory and channel management adopted by lanzhou chemical marketing company in the sales of LT products.
本文着重研究了兰州化工销售公司LT产品的“小区域独家代理”渠道模式及其渠道管理。
Marketing channels management include, products management, pricing management, promotion management, logistic management, the motivation and evaluation of channel members.
营销渠道管理包括：产品管理、定价管理、促销管理、物流管理、渠道成员的激励和绩效评价。
The decision-making and the management of the marketing channel play a significant part in the marketing combination. As the saying goes "The channel results in the world".
营销渠道的决策与管理在市场营销组合中占有重要的地位，俗话说“得渠道者得天下”。
The selection criteria and evaluation system of cooperative sales outlets are established with the reference to the theories of marketing channel member selection and management.
参照营销渠道成员选择和管理理论，制订了渠道成员之一——合作售票处的选择标准和评分系统。
Recently, telecom operators have been widely recognized the importance of marketing channel construction and management to enterprises which has also become a hot topic.
近年来，电信运营商已经普遍认识到营销渠道建设与管理对企业的重要作用和意义，渠道建设与管理也成为一个热门话题。
This thesis sets the research objects on the present conditions, adjustment process and management pattern of JS Association's marketing channel.
本文以JS协会营销渠道的现状、调整过程以及调整后的营销渠道的管理模式为研究对象。
Marketing channel of construction and management is the important branch of operations management, which has been known by many of modern enterprises.
营销渠道的建设与管理是现代企业经营管理的重要分支。
Marketing Management, Distributor Behavior and Channel Management, Advertising and Brand, Sales Management and Personal Selling.
营销管理，经销商行为与渠道管理，广告与品牌，销售管理与人员推销等。
No matter researchers on Marketing and Organization or practitioners all stress the importance of Channel Conflict Management.
无论是市场学家还是组织理论学者以及企业管理者都非常重视营销渠道冲突。
So, a opposite integrity management systems of bancassurance marketing channel coming into being.
由此，形成一个相对完整的银行保险营销渠道管理体系。
To construct a more flatten channel structure, a multiple-channel type, a partnership relation in the marketing channel and the optimization of pricing, promotion as well as channel management.
建立“拉动式”的渠道运作方式，构建扁平化渠道结构、多元化渠道类型、伙伴型渠道成员关系以及定价、促销、物流管理的优化。
This essay USES marketing theories to analyze Corporation a's sales channel management status and the measures taken, and make some proposals for further modification.
本文运用市场营销理论，在内外环境分析的基础上，对A公司的渠道管理现状和采取的变革措施进行研究并提出建议方案。
This essay USES marketing theories to analyze Corporation a's sales channel management status and the measures taken, and make some proposals for further modification.
本文运用市场营销理论，在内外环境分析的基础上，对A公司的渠道管理现状和采取的变革措施进行研究并提出建议方案。
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