This paper mainly probes into the problem of how the enterprise to make evaluation of the performance of the middleman in the course of designing and reforming current marketing channel.
主要探讨了企业在设计或改造现有的营销渠道时如何对中间商进行绩效评价的问题。
This paper mainly probes into the problem of how the enterprise to make evaluation of the performance of the middleman in the course of designing and reforming current marketing channel.
主要探讨了企业在设计或改造现有的营销渠道时如何对中间商进行绩效评价的问题。
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