Just get out of the market because it's not worth it for you to sell anything.

退出市场,因为已经不值得销售任何产品了

耶鲁公开课 - 博弈论课程节选

And so if you can cut out all of that advertising budget, then you can sell the product for much cheaper.

所以如果你把广告预算都去掉，产品就可以卖得便宜很多。

广告和价格的关系 - SpeakingMax英语口语达人