In modern companies and democracies, power is increasingly diffused and traditional hierarchies are being undermined, making soft power ever more important.
在现代企业和民主国家，权力正日益分散，传统的等级制度正被削弱，这使得软实力变得更加重要。
The conclusion of The Powers to Lead, his survey of the theory of leadership, is that a combination of hard and soft power, which he calls "smart power", is the best approach.
他研究领导学理论的书作《领导的力量》的结论是：硬实力和软实力的结合，也就是他所称的“巧实力”，才是最佳方式。
The implication of soft power and the relation of soft power and hard power are introduced.
介绍了软权力的含义及软、硬权力的关系。
The studying of the "soft power" opens a new point for exploring the nature of American hegemony.
“软权力”研究为剖析美国霸权的特性提供了一个新的切入点。
Finally, it explains the reason of the emergence of the soft power in the international community.
最后主要从四个方面研究软力量在国际社会兴起的原因。
Due to the spread instrumental capital, the media has a soft power that can match any other social powers.
媒介因其传播的工具性资本而拥有一种软权力得以与其他社会权力相抗衡。
The power includes "hard power" and "soft power". Information power is an important part of the "soft power".
权力有“硬权力”和“软权力”之分，信息权是“软权力”的重要组成部分。
Historically, the United States built up its soft power in Latin America through three sources: ideas, institutions, and policies.
从历史上看，美国通过观念、制度和政策三个方面构建了在拉美地区的软权力。
Through the use of different media, 30 artists from 16 Asian countries and regions present their own interpretation of "Soft Power".
来自16个亚洲国家及地区的30位艺术家，运用各种媒介呈现出他们所理解的“软力量”。
Second, being perceived as a lawbreaker hurt America at a time when winning hearts and minds was a security issue, not just a project of soft power.
第二，这种行为是对法律的破坏也是安全问题，它伤害了美国人的好胜心。
Mr Blair sometimes seemed to see Britain's global role as a bridge between American hard power and the more herbivorous soft power of the European Union.
有时布莱尔似乎认为英国在世界中扮演着桥梁的角色，一头联结着美国的硬实力，另一头联结着欧盟更加温和的软实力。
The catastrophe of the second world war, and decades of living with limited sovereignty, taught the Germans the virtues of soft power and multilateralism.
第二次世界大战的灾难，加之国家在几十年间被限制主权，教会了德国人崇尚软权力与多元主义的价值。
Therefore, on the strategic sense, how to use news media to create and implement the soft power, has become a challenge to cities in information age.
因此，就战略意义而言，如何利用新闻传媒来制造和推行软实力，也成为信息时代所有城市崛起中面临的一个挑战。
The Cold War was won by a mixture of hard and soft power. Not all of the sources of soft power were American -- witness the role of the BBC and the Beatles.
冷战的胜利是软硬实力共同作用的结果，而软实力并非全部来自美国——且看英国广播公司和披头士乐队的功劳。
The unexpectedly rapid expansion of China's Confucius Institutes since their inception in 2004 has prompted many to consider them a soft power success story.
中国孔子学院自2004年开办以来出人意料的扩张速度使许多人开始把这视作中国软实力输出的成功案例。
Next I'll be exploring the future of Confucius Institutes, Confucianism and Chinese soft power in a two-part conclusion to this special arts and culture series.
接下来，我将用两部分去探索孔子学院的未来、儒家及中国软实力，来作为这个特殊的艺术与文化系列的结论。
A dearth of what one Chinese newspaper commentary called "moral soft power" has been widely blamed for her demise and the seeming cold-heartedness of passersby.
正如一家中国报纸评论中说的道德软实力缺乏，由于她的死和路人的冷漠的对比已经被广泛的谴责。
But China's league is still a long way from exerting the kind of soft power that the English Premier league bestows upon Britain (ask any taxi driver in China).
对中国而言，其足球作为软实力的水准要想达到英超在英国的水平(问问中国任何一位计程车司机就可以知道)还任重而道远。
The national image is one of the most important components of a country's soft power, and a representation of the country's comprehensive strength and influence.
国家形象是一个国家综合实力和影响力的具体表现，也是国家“软实力”的重要组成部分。
The national ocean power is consist of the ocean hard power and the ocean soft power. Both of them are different from each other, while interrelated and interacted.
海洋硬实力与海洋软实力是构成国家海洋实力不可分割的两个方面，两者相互区别、相互联系、相互作用。
Full concept of ocean soft power contains three parts: the resources of ocean soft power, the transformation of Marine resources, and the purpose of ocean soft power.
完整的海洋软实力概念包括产生海洋软实力的资源、对海洋资源的软实力转化以及海洋软实力的目的三方面内容。
The development of maritime center relys on both the hardwares such as port infrastructures, throughput, and the soft power such as maritime services, information, R&D.
但航运中心不仅仅要依靠港口设施、吞吐量等硬实力的完善，更重要的是要依靠航运服务、信息、科研等软实力。
This thesis sets to explore the power theories, identify the sources of soft power, and analyze the sources of US soft power in Latin America from a historical perspective.
本文首先从权力理论入手，就软权力的来源阐明观点，并从历史的角度分析美国在拉美地区软权力的基础。
Based on the discussion of the concept, the content and the basic elements of regional soft power, this paper derived a general evaluating system of the regional soft power.
本文针对区域竞争特点，在对“区域软实力”的概念、内容和基本要素进行探讨的基础上，构建了一套区域软实力综合评价体系。
As a friend in Congress once told me, "You are right about the importance of combining soft power with hard power, but I cannot talk about soft power and hope to get re-elected."
我在国会的一个朋友曾这么跟我说过：“关于结合软硬实力的重要性，你说得没错，但我要是一提软实力，就别想再次当选了。”
As a friend in Congress once told me, "You are right about the importance of combining soft power with hard power, but I cannot talk about soft power and hope to get re-elected."
我在国会的一个朋友曾这么跟我说过：“关于结合软硬实力的重要性，你说得没错，但我要是一提软实力，就别想再次当选了。”
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