Tumblr's emphasis on customization and ease of use, is its unique selling proposition.
Tumblr的独特卖点在于可定制化和易用性。
Use your Unique Selling Proposition to describe what sets you apart from other candidates.
用你独一无二的卖点来解释你为什么和其他的应聘者不同。
Your unique selling proposition should be communicated in terms of how it will benefit your visitors.
您独特的销售主张，应在如何传达将有利于您的访客条款。
A good way to accomplish this is by including a concise Unique Selling Proposition (USP) that distinguishes you from your competitors.
一个做好这件事的方法是使用简洁“独特的销售主张”(usp)，这能把你在竞争者中脱颖而出。
In short, arrive at what's called your "unique Selling Proposition," or U.S.P. - the unique or special benefit to customers that sets you apart from the competition.
总之，达成所谓的“独特销售主张”，或usp (Unique Selling Proposition)——即令你在竞争中脱颖而出的、给予客户的独特利益。
Philip Kotler says that the difficulty firms have in creating functional uniqueness has made them “focus on having a unique emotional selling proposition (an ESP) instead of a USP”.
菲利普-科特勒认为在产品上难以做到独一无二的公司，将“营销的重点转移到情感销售主张，来代替独特销售主张”。
Philip Kotler says that the difficulty firms have in creating functional uniqueness has made them “focus on having a unique emotional selling proposition (an ESP) instead of a USP”.
菲利普-科特勒认为在产品上难以做到独一无二的公司，将“营销的重点转移到情感销售主张，来代替独特销售主张”。
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