经济学

• friendly shandong

  Purposes of this article is to introduce the concept of tourism destination marketing model to the " Friendly Shandong" brand-building and development in fields of study. Set destination marketing model and "Friendly Shandong" the inner logic of the relationship between.

  本文的写作目的在于将旅游目的地营销模式概念引入到“好客山东”品牌建设和发展的研究领域,阐述目的地营销模式与“好客山东”的内在逻辑关系,探索如何打造成功的目的地品牌营销模式。