中英
差别化战略
  • 简明
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    差异化战略:一种企业竞争战略,通过在产品、服务、品牌或市场定位上与竞争对手不同,以获得竞争优势。差异化战略的目标是使企业的产品或服务在市场上与其他竞争对手区分开来,从而吸引特定的目标客户群体。
  • 网络释义
  • 专业释义
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     Differentiation strategy

    差别化战略(Differentiation Strategy):差别化战略是指以较高的价格向价格相对不敏感的顾客提供独特的产品或者服务。

短语
  • 双语例句
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    我国汽车零部件国际市场的开发,应采取成本领先战略差别战略和集中战略。
    The cost superiority strategy, difference strategy and centralization strategy should be adopted in developing international mar - ket of automotive component and part in our country.
  • 2
    房地产企业今后若想继续实施好差别战略,须从战略和策略两个层面做好有关工作。
    It is believed that to better implement differentiation strategy, real estate enterprises should pay more attention to strategic and tactical planning.
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    产品差别是市场竞争中常见的战略选择之一。
    Product differentiation is one of the common strategic choices in the market competition.
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