They were, after all, losing money, and conventional wisdom had it that Italian consumers, who tend to shy away from long-term contracts, were unlikely to pay for television.
2
马尔乔内多次表示如果无法将意大利的工厂转亏为盈，就会将其关闭。
Mr Marchionne has repeatedly threatened to shutter Italian capacity if he cannot make it productive.
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