Send thank you CARDS, meet for lunch, make brief phone calls, remember birthdays, and include them in your newsletter to stay in touch.

I asked if we could send a card to the man to thank him but my mum said that there was no need as he was in the sitting room.

If you find yourself addressing the envelopes on Super Bowl Sunday, keep the CARDS until next year and send out a high-quality note thanking people for their business during the previous year instead.